‘catch of the day’ raising awareness of our polluted oceans
new yorker by birth, londoner by choice. conceptual art director. lover of words: their meanings and letter forms. no coffee, fizzy drinks or cigarettes.
janinestromberg.com
‘catch of the day’ raising awareness of our polluted oceans
Heineken’s ultimate PR stunt. via @Hey_Gill
play scrabble and unlock free wifi hotspots - the higher your score the more minutes you get. genius.
oh, it’s a print ad that’s also a phone charger via digital buzz blog
The Irish Times have been facilitating workshops that connect creatives with internet start ups to develop the next generation in advertising
70 percent of consumers prefer getting to know a company via content marketing such as sponsored articles rather than ads, but brands spend more on advertising than on this type of content. (Content Plus)
http://www.digiday.com/brands/15-alarming-facts-about-brands-2/
you are not a sketch - anti eating disorder ads
and in other news, dove’s ‘campaign for real beauty’ investigates the difference between how women see themselves vs how they see others (hint: most don’t think they are pretty)
meet the girls of adland
it’s hard to believe that this ad was made in 2013 (other than that it alludes to ‘completely smooth’ men). mono-syllabic barbie-a-likes illustrate gillette’s message ‘she will have sex with you if you manscape’. Personally, I would have liked to hear more on WHY the ladies like a shaved man (‘less bush, more tree’ or maybe just cut to colin farrell’s sex tape for reasons why).
Vice calls BS on the rampant sexism in this ridiculous advert.
To promote an art exhibition that focuses on life in early 90s New York City, payphones were turned into audio time machines.
Perhaps the most incredible part about it is that people are still willing to touch, let alone use, a pay phone.
› http://www.nytimes.com/2013/03/25/business/media/ads-that-speak-the-language-of-social-media.html

Social media speak is pervading the copy of main stream advertising
amazing reboot of the classic grey poupon ad
generally i despise this turn of phrase, but this is truly advertising ‘with a difference’
A really good billboard advert?
awkward family photos, music edition